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Profilbild för Germany Next: How to take advantage of the German potential and use the extensive market as a stepping stone for expansion

Germany Next: How to take advantage of the German potential and use the extensive market as a stepping stone for expansion Har passerat

Tisdag 14 maj 2024 13:00 - 14:00 Innovation Area

Föreläsare: Dr.Lars Hunze, Anders Murman
Moderator: Ninni Löwgren Tischer

Spår: Innovation Area

Germany is Sweden’s most important trade partner. With its 84 million inhabitants, Germany provides wide reaching business potentials, not least within healthcare and specifically e-health. It is hence not surprising that this business area is a part of our two countries’ official innovation partnership, and that more and more Swedish companies have their sight set on Germany.

During this ”German hour”, we will provide you with insights into the prerequisites of the German market, Germany’s new e-health strategy as well as the ongoing work with the so called DiGas (digital health apps). Furthermore, we present you with the opportunity to listen to an innovative Swedish e-health company that has taken its first steps into the German market and gladly shares their experiences with you.

A warm willkommen to Germany!


The German market: prerequisites and structure, trends and potential

Ninni Löwgren Tischer, Head of Division Market Entry & Business Development, German-Swedish Chamber of Commerce (AHK Schweden)

The German e-health strategy and its DiGa-system: how it works and what business opportunities it presents Swedish innovation companies 

Dr. Lars Hunze, Deputy Head of Department for gematik, telematic infrastructure and eHealth, German Federal Ministry for Health (BMG)

Case: Experiences, insights and reflections from a Swedish company that has taken its first steps into the German market

Anders Murman, Co-founder and CEO, Deversify

Q&A and a summary from a German-Swedish perspective addressing the challenges, common denominators and possible cooperations

Ninni Löwgren Tischer, Head of Division Market Entry & Business Development, German-Swedish Chamber of Commerce (AHK Schweden)


Språk

English

Seminarietyp

Enbart på plats

Konferens

Vitalis

Föreläsare

Profilbild för Dr.Lars Hunze

Dr.Lars Hunze Föreläsare

Deputy Head of Department for gematik, telematic infrastructure and eHealth
German Federal Ministry for Health (BMG)

Profilbild för Anders Murman

Anders Murman Föreläsare

Co-founder and CEO
Deversify

Profilbild för Ninni Löwgren Tischer

Ninni Löwgren Tischer Moderator

Head of Division Market Entry & Business Development
German-Swedish Chamber of Commerce (AHK Schweden)