Perspectives on AI, Reporting & Operational Excellence

Perspectives on AI, Reporting & Operational Excellence Passed

Wednesday March 11, 2026 17:30 - 18:15 CET Auditorium 12

Moderator: Steve Mackenzie
Panelists: Erik Gullestad, Marquece Cunningham, Simon Hennes

Track: General

Join Momentus and some of our software partners and peers for an honest, forward-looking conversation about how AI and data-driven reporting are influencing everything from workforce planning to point-of-sale and event operations. In this session, we’ll highlight real customer experiences—including hurdles overcome and lessons learned, discuss practical considerations which shape how you work, and explore different viewpoints and peer-tested ideas.

Lecturers

Steve Mackenzie ModeratorOrganizer

Chief Innovation Officer
Momentus Technologies

Eventex Top 100 Most Influential People in Event Technology 2023, 2024, 2025; Chief Innovation Officer at Momentus Technologies

Erik Gullestad PanelistOrganizer

CTO & Co-Founder
InvitePeople

Marquece Cunningham Panelist

Co-Founder, Head of Marketing
Survey Loop

I'm a marketing and digital experience leader who knows that great brands aren’t just built through campaigns, they're built through every touchpoint.

With 15 years of experience across marketing strategy, web design, and storytelling, I’ve helped companies move from noise to clarity. I’ve led brand overhauls, UX redesigns, and digital campaigns that drove millions in pipeline, grew communities, and turned underperforming assets into scalable growth engines.

My work blends creative instinct with structured execution. From the early days of building for clients in Denver to leading cross-functional teams at startups and scaling SaaS products, I’ve stayed focused on one thing: making sure brands show up in ways people remember and trust.

My approach sits at the intersection of brand, product, and customer experience. I’m just as comfortable in Figma as I am building a marketing funnel or mapping out the customer journey. Strategy matters, but execution wins.

Outside of work, you’ll catch me journaling, filming content, or getting a few swings in on the golf course.

Simon Hennes Panelist

CEO
vivenu

As the CEO and Co-Founder of vivenu, I’m dedicated to pioneering the next generation of ticketing. We’ve built an API-first ecosystem designed to put the power back where it belongs: with the organizers. By prioritizing full data ownership, brand independence, and seamless integration, we help global sports entities and major Live Entertainment Shows turn their ticketing into a sophisticated, high-growth digital asset.

What began as a vision in Germany is now a global platform supporting over 1000 premier organizers in more than 50 countries. From legendary football clubs like FC Schalke 04 and US collegiate powerhouses like Stanford Athletics to global institutions like the Grammy Awards, we provide the technological foundation upon which the world’s most complex events scale. Our goal is to build technology that adapts to the unique needs of every creator. This creates the freedom for innovation that drives revenue and deeply enhances fan engagement.

This week in Copenhagen, I’m looking forward to connecting with fellow leaders to discuss the future of event technology and how we can continue to elevate the way the world experiences live moments

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